ACRYSOL™ RM-7 Rheology Modifier is a remarkably versatile hydrophobically modified alkali-soluble emulsion (HASE) thickening agent for latex coatings. Like other HASE modifiers, ACRYSOL™ RM-7 Rheology Modifier offers a nearly Newtonian rheology profile with lower viscosity in low-shear conditions and higher viscosity in high-shear conditions than cellulosic thickeners deliver (Figure 1). As a result, it can produce paints with a very desirable combination of good flow/leveling and film build properties. ACRYSOL™ RM-7 Rheology Modifier is distinguished by a capacity to generate high-shear viscosity very efficiently, a feature that makes it exceptionally well suited to use with allacrylic emulsions, being developed for low-VOC, nonflat waterborne paints.